How it all started and how this works!

Embark on a journey of boundless positivity with us! 🚀✨ What began as the Friday 5, a weekly ritual in the life of our founder, Dan Tatton, has evolved into a daily cascade of joy that we want you to be a part of.

In the midst of the pandemic, Dan initiated a practice: sending five personal, positive, and thoughtful messages every Friday to those on his mind. The mission was clear—ignite a flame of positivity and watch it spread. The response was overwhelming, as waves of positive energy, comments, and heartfelt messages flooded Dan's weekends.

Yet, the magic didn't stop there. Each Friday, an excitement enveloped Dan, revealing an unexpected benefit—he found as much energy in sending the messages as in receiving them.

A transformation occurred, transitioning from an every Friday activity to a daily practice. Armed with a daily reminder email, Dan now kickstarts each day with a spontaneous burst of positivity, reaching out to someone he holds in his thoughts. BAM! Instant positive vibes to fuel his day.

In December 2023, Dan decided to extend this ripple of goodwill. What started as a small circle quickly swelled to over 600 kindred spirits, and in just a few weeks, we've collectively amassed over 12,000 uplifting messages being sent every month!

Pause and reflect on this: 12,000 individual acts of kindness monthly. Our goal? Transform that number into a million, and we believe we can achieve this remarkable feat—with your support.

Here's the uncomplicated process:

  1. Subscribe to our newsletter for a daily reminder, Monday through Friday.

  2. Craft a daily message adhering to two simple rules: personal and positive. Use any means at your disposal—whether it's a phone call, a direct message on social media, a text, or even a handwritten letter.

  3. Share the newsletter with your friends and become a catalyst for our collective growth.

Join us in this extraordinary journey of spreading kindness, one message at a time. Let's transform the world together! 💫🌍